“We want AI” can mean three different purchases: a diagnostic, training, or a build.
What each purchase solves
Advisory: you don’t know where to start, fear the wrong tool, need a 90-day roadmap and PMO.
Training: leaders or teams lack a shared language and need cases plus hands-on practice.
Build: the process is clear and requirements can be specified for a system or integration.
Common mistakes
Building before mapping processes — or training with no owner for adoption.
Treating licence purchase as “done” without process change and sign-off.